TARGET MARKETING SOLUTIONS, INC. All Sites NEED an SSL! Make Sure You’re SECURE! If you’re trying to access your website and you’re immediately hit with warning that says your site is “not secure”, that could mean your site’s SSL (Secure Sockets Layer) certificate is not functioning. This could be for a number of reasons. Having an unsecure website can actively hurt your credibility and search rankings. Let’s break down why this happens and what you can do to fix it. What Does “Not Secure” Actually Mean? An SSL certificate encrypts the data exchanged between your website and its visitors. This protects sensitive information like: Contact form submissions Login credentials Payment details Personal user data Without an SSL, browsers like Chrome, Safari, Edge, and Firefox warn users that your site may not be safe. This can cause problems because visitors may lose trust and leave your site. Not to mention, most browsers often make it difficult to access unsecure sites after warning them. Having SSL issues can…
Your Google My Business Account is Free AND It Can Bring You More Customers Google My Business listings appear whenever someone does a search for products and services they want to purchase. Regardless of your industry, Google Business Listings show potential customers businesses that provide what they are looking for: Electrical Contractors Environmental Test Chambers Cleanroom Manufacturers Hardness Testing Specialist Precision Mold & Die Tooling Labeling Systems Manufacturers Material Products Component Testing Strip Curtains Manufacturers Product Design & Prototyping Injection Molding & Assembly Industrial Test Automation Experts Legal Services Caterers Party Equipment Rentals Logging Companies to Harvest Trees Medical Case Management Services And any other business or industry! The Benefits of Having a Google My Business Listing Display on Google Maps (attracts local clients) Increase Website Traffic to your business The ability to Stand Out from Competitors without listings Customers can Learn About Your Business instantly Post Images, Information & Special Offers to keep customers engaged Positive Reviews from satisfied clients visible to potential customers Free to Create & Maintain Google My Business Listings are just as effective for…
TARGET MARKETING SOLUTIONS, INC. Virus Restrictions or Not, Your Business Needs Revenue! All businesses have been impacted by the government response to a virus. Lost revenue, lost jobs, and the most unfortunate lost their businesses altogether. And now we hear that more restrictions are on the way. The Effects to Businesses Data as of August 31st show over 60% of all businesses that closed during the virus will never reopen. According to Yelp, over 163,000 businesses closed between March 1 and August 31, 2020. Nearly 98,000 of these businesses report they will not reopen. The longer the government virus restrictions continue, the more devastating the results to business and commerce. We Can Help Your Business Survive and Thrive! Your business doesn’t need to continue suffering. There are marketing options that can help drive more customers and revenue to your products and services, in spite of restrictions. E-Commerce (continue selling online) Email Marketing (continue reaching more customers online) Pay-Per-Click or PPC (your business ads on the first page of results)…
